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Self Agency

Developing a new web presence to help empower the neurodiversity community

Self Agency, a neurodiversity consultancy, required a website to support them in providing tools and training to organisations to ensure a better future for their neurodivergent members and customers.

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The Brief

Overview

The primary objective for the website was to support Self Agency by effectively presenting their service offering, enabling people to quickly understand the training, coaching and useful content available to organisations wishing to support their neurodiverse peers and customers.

The Need

It was important to ensure the website was designed and structured with a UX that accommodated people with ADHD, Dyslexia and wider EDI audiences. We worked with Self Agency’s co-founder Devon Lowndes to ensure the UX was intuitive for this key audience.

Our Challenge

The website needed to be simple to use, both for the user and for Devon and the team. CRM integration integration and SEO considerations all played a part in how we approached the project.

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The concept

The client’s branding was to be elevated to show the maturing of the agency through visual enhancements. We wanted to show a playful nature, where each character depicts the diversity amongst us all.

Our solution

We wanted to combine subtle movement with bright bold colour usage to help differentiate content and echo Devon’s positive and knowledgable approach.

What we did

Utilising Atomic Design principles, we created a scalable row-based system that could adapt and grow alongside the client’s needs, all while maintaining a consistent visual language.

Before
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After
  Tiny Spark has turned our dreams of a fully accessible and helpful website into a reality. Tiny Spark listened and translated all our needs into a beautiful site. No ask was too big or too small and the continued communication allowed me to get everything we wanted, and more! Thank you, Tiny Spark, you’re awesome!   

Devon Lowndes, Co-Founder & Director, Self Agency

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