About us

There’s lots of reasons to collaborate with us, from our experienced team and expertise, to the purpose that drives us.

Get to know Tiny Spark
Women Owned

Part of a movement

As a women-owned business with strong roots of sustainability running through the core of the Group, it’s part of our culture to gravitate towards more meaningful ways of doing business.



We want to collaborate in a meaningful way and create human-centred solutions that leave a positive legacy on our people, our clients and the environment.

Istoria group collective creativity

We’re part of a close-knit family

Tiny Spark are proud to be part of the Istoria Group, who are champions of sustainability and are a Certified B Corporation®. Our sister business Ignition are the 2020 winners of The Queen’s Award for Enterprise for Sustainable Development and holder of several ISO standards. The Group also incorporates an Incubator Hub, supporting promising small businesses in their growth and direction, so it’s part of our culture to gravitate towards more meaningful ways of doing business.

We love to solve business problems by understanding what customers think, feel and do. Our creativity, innovation and technical excellence allow us to provide an engaging and cost-effective way to deliver key messages and content to your audience while fostering close, collaborative relationships with our clients.

Problem solving

We question

We need to get to know you (and your audience). That means a lot of questions and poking around to ensure we feel like we’re part of your team so we understand what you need.

We hypothesise

Then it’s time to throw some ideas around and work out what kind of solution can make a difference to you and your audience.

We collaborate

Will our ideas work? That’s where we work with you to ensure no stone is left unturned. That might mean working directly with you, an IT team or your customers.

We test

There’s nothing like evidence to prove we’re on the right track, so prototyping and testing means hitting the nail on the head is much more likely.

We create

Now it’s time to get to work and create what we’ve all been working so hard towards. Heads down, our experts deliver time and time again.

We measure

When it’s time to look at the results, we’ll always try and look forward, rather than back – how do we improve and add value moving forwards?

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Tiny Spark: What we do

Learn about what we do and how we do it

Key People

  • Sam St Aubyn
    Senior Developer
    With over six years of experience as a Frontend Web Developer and a foundation in graphic design, Sam’s development is centred within design. He brings this into play with contemporary web development technologies and a dedicated focus on the utilisation of modern frameworks and technologies to construct interactive and compelling digital experiences.
  • Claire Marshall
    Account Director
    Claire has extensive experience in multi-sector digital marketing and solutions from over 20 years in client services. Predominantly SEO, personalisation, web and app development and strategy. Claire is dedicated to client satisfaction and looking for strategic and digital solutions to solve a challenge or meet a business need.
  • Chloe Marquand
    Chloe has worked on an array of projects for the likes of Nescafé, Man City, Vitality Health and Starbucks, working on website, app, animation and branding projects.
  • Lucy Cherry
    Business Director
    Lucy’s role as Business Director at Tiny Spark is to build relationships with the companies and organisations that we would love to partner with. Having worked with creative and digital agencies for over 20 years, networking and developing relationships is what she loves doing the most. She has been featured for 3 years running in the BD100 list, is listed in Creative Pool's top 25 Business Development Director list.
  • Alex Saxon
    Managing / Digital Director
    From strategy to implementation, Alex heads up the digital team of thinkers, innovators and technologists. He uses his 23 years’ experience to combine craft and creativity, ensuring our projects have both form and function and place the audience at the heart of everything we do.
  • Anton McCoy
    Head of Technology
    Anton has worked in the digital agency world for over 20 years. His background includes working with the BBC, the UK Home Office, HMRC, the Healthcare Commission and Kia. Anton’s mission is to make digital offerings accessible, usable and suitable for all, with end-user needs and requirements in mind at all times.
  • Helen Mitchell
    Chief Strategy Officer
    Helen has over 20 years’ experience in client services, having led a number of award-winning accounts including Google, Barbour and UPS. Helen is dedicated to making a difference and looking for strategic and creative solutions to produce great outputs that all can be proud of.
  • Ben Laine-Toner
    DX Lead
    With over 18 years experience working across QA, BA and UX, Ben’s focus is on the digital experience that users have with all of the digital things that we make. The combination of analytical and creative thinking helps him to design with logic; ensuring the balance of what we design delights the users and meets our client’s business objectives for all that we build.

Our experience

Our team has a real depth and breadth of experience, having worked with brands across the world on everything from global marketing campaigns to internal communications. Along the way, we’ve created CRM systems, training aids, interactive video chatbots, reward and recognition platforms – and much more besides.

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