Digital dexterity
Sustainable development of digital solutions for physical and digital environments... We harness the right technologies to make complex solutions easy and a pleasure to use.
Digital Development
We’ve experience in building all things digital, from responsive websites for brand activation, to eCommerce solutions fully integrated with CRM platforms.
From learning management solutions using gamification to event and retail visual and interactive applications. We constantly learn and evolve, sharpening our skills, stretching our abilities and improving our innovative solutions.
Successful solutions
We strive to better understand our clients audiences to inform and enhance our solutions.
Our work has resulted in improved content engagement by 98%; increased organic search traffic by 406%; upped conversion rates by 26% and increased user generated content by 88%.
Digital done better
Sustainability runs through everything we do. That’s because we know digital performance and climate action work in tandem. Case in point, faster loading webpages increase organic search visibility, and reduce carbon emissions… combine this with adhering to W3C accessibility guidelines and you’re on a positive digital pathway.
As a B-Corp member, Istoria Group take our environmental and social responsibilities very seriously.
Our network
On top of our core team, Tiny Spark also employs the key experts required to deliver best-in-class digital experiences.
We have trusted relationships with technical partners around the world who we call upon when necessary, giving us a huge amount of flexibility for things like VR/AR and SMS delivery as well as physical production houses to help build large scale digital installations.
Metrics to be measured by
Focus on the metrics that matter amid your pool of data to uncover how to optimise your business performance.
Increase conversion rates, customer satisfaction and improve your marketing ROI.
How we do it
Every project we partner with our clients on is unique, but how we approach it predominantly remains the same. As an example, the below diagram illustrates how we approach a typical website project.
Support
We’re here to support you every step of the way, from inception to completion and beyond. We’ll be there for you post-release to provide ongoing, scheduled support.
1
Client Onboarding
Your assigned account manager leads on taking you through the onboarding process. The includes a way of working, meeting and a project kick off meeting.
2
Discovery
Allowing all to fully understand what the business requirements and user needs are. From user research, workshops, or stakeholder interviews — we can capture assumptions, tacit knowledge or unknown factors that could impact the project.
3
Scoping
This is where we think about the problem and craft the solution(s). Through the creation of wireframes, creative concepts, sitemaps and user journeys, we can provide a sense of what the solution will be as well as to start thinking about what functionality we could include.
4
Design & definition
In this phase we get into the weeds and define how the solution will work. Completion of requirements and creating design solutions are carried out in collaboration between designer and BA, as well as the wider team. For subsequent sprints, this may include UX.
5
Development & test
Development of both the front end and the CMS/Database is carried out working from Jira tasks based on Epics and User Stories. Testing of the solution is carried out and includes, front-end/ cross-browser, performance and accessibility.
6
User Testing
When client and QA sign off has been given, the solution can be released. Then, additional tests will be carried out to ensure the site is working as expected, as well as a short period of technical observation to ensure the site is running smoothly post go-live.
Why partner with us?
Our skill in combining strategic thinking and UX / UI design with best-in-class development means you’ll have a team of like-minded people with years of experience producing similar products and services across multiple sectors.
Eli Lilly and Company
What are your challenges?
We need a big idea to make an impact at our next product launch event.
My website isn’t performing to its potential... We need more visits and to increase our conversion rate.
Our website does not have all of the functionality that we need.
We need help to integrate a 3rd party API service into our website.
We have an innovation idea but don’t know how to progress.
We need to bring our marketing campaign to life that will go “social”!